Case Studies

Precision Behind the Passion
T Festival
As part of a a bold celebration of music’s greatest legends, we brought Europe’s top tribute acts to Romexpo for a high-energy festival experience for transporters — featuring iconic repertoires from Adele, Coldplay, Bon Jovi, Kings of Leon, P!nk, and Green Day.
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Our Contribution:
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Hosted at Romexpo, the event featured a stellar international lineup of tribute bands performing timeless hits across two days.
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Handled the initial casting and contracting of all international tribute acts, selecting top-tier performers from across Europe.​
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Managed all artist relations onsite—from transport and accommodation to arrival logistics and accreditation to green room flow and stage timing.
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Coordinated daily programming, stage changeovers, and full tech production, including riders, FOH, backline, and rentals.
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Delivered a seamless artist experience and a show that felt as real as the legends themselves.
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You can watch the aftermovie here.

Crafting Moments that Matter
Nobel Prize Winner KIP THORNE in Bucharest
As part of a visionary conference series designed to connect international thought leaders with forward-thinking audiences, we had the privilege to bring Kip Thorne, Nobel Prize Laureate in Physics (2017) and the brilliant scientific mind behind the film Interstellar, to Romania for an exclusive two-day experience.
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Our Contribution:
Crafting Moments that Matter
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Successfully managed talent negotiation, brand alignment, and end-to-end coordination for the "Science Behind Interstellar" conference experience—with Kip Thorne as speaker.
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Delivered a seamless, non-intrusive integration of brand presence within a world-class intellectual experience.
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Curated two exclusive days of high-impact content and interaction, where Kip Thorne explored the profound intersection of science and storytelling, as showcased in Interstellar.
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Engaged a distinguished audience, including members of the Măgurele Institute for Atomic Physics and the Romanian Academy.​

Precision under Pressure
Carrefour Miniseries
“Străini cu vinul”
In a bold campaign celebrating the richness of Romanian wine culture, Carrefour launched “Străini cu vinul”— a captivating miniseries designed to elevate local producers and reconnect audiences with the authentic stories behind Romanian vineyards.
Amid a tight production timeline and high creative expectations, our agency was proud to lead the talent selection, endorsement negotiation, and full management of the personalities featured in the series. From casting to coordination, we ensured that every element aligned with the narrative’s tone, Carrefour’s brand values, and the cultural depth of the subject matter.
Our Role: Precision Under Pressure
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Talent strategy and casting tailored to resonate with a diverse audience while maintaining brand credibility
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Contracting, negotiation, and legal support under a fast-tracked schedule
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On-set coordination and talent management to ensure a seamless experience for all parties involved
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Alignment of creative objectives between production team, talent, and client within a compressed delivery window
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The Result
A visually rich, emotionally engaging campaign. Watch the mini series here.​​​​​​​
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Turning talent into impact
Raymond x Vodafone: From Zero to Hero
We partnered with Vodafone to transform an unknown artist into a voice that resonates with a new generation. Through an integrated endorsement campaign and social media activations, we launched Raymond — a young talent with real potential in the music industry.
Campaign Objectives
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Discover and promote a new music artist
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Engage Vodafone's youth audience through relevant music-driven content
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Create a cultural moment through an original campaign song
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Campaign Results
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350,000 new page likes in 3 months
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20,000 interactions per post
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Over 50,000 views per video
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Talent Coordination
We managed the casting process, vocal training, brand integration, and music production team selection. From first audition to label signing, we delivered a seamless, industry-ready campaign.
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Final Result
A powerful debut. A launched artist. A campaign that blends talent development with brand storytelling
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Campaign Song​: Viața cum vreau eu

Redefining access at Europe’s biggest festivals
Mastercard
Music Without Barriers
We joined forces with Mastercard to deliver a pioneering accessibility initiative: bringing Amber Galloway Gallego, the world’s leading music interpreter, to the main stages of Electric Castle (Romania) and a top-tier festival in Ukraine. For the first time, deaf and hard-of-hearing audiences were given full access to live music through expressive sign language performances — right from the heart of the stage.
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Impact Highlights​
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First-ever signed music performance on major Romanian and Ukrainian stages
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Largest deaf audience gathered at a music festival
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Training programs launched for local interpreters, building the next generation of music accessibility experts
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Our Role: From Vision to Execution​
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We shaped the project from the ground up: overseeing production flow, managing contracts, and aligning all stakeholders. We engaged deaf associations, scouted talent, and coordinated interpreter training.
This wasn’t just logistics — it was meaningful change, delivered with precision.
Electric Castle interview here.​​​​​​​​​​

Strategic Talent Partnership
NESTLÉ FITNESS x Sandra IzbaÈ™a
In a standout long-term collaboration, we partnered with Nestlé Fitness to amplify their brand message through the inspiring presence of Olympic champion Sandra IzbaÈ™a, one of Romania’s most beloved gymnasts.
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This campaign wasn’t just about visibility—it was about impact. Focused on promoting a healthy and active lifestyle, the initiative came to life across multiple touchpoints: national TV, digital platforms, on-pack communication, and in-store branding.
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Our Role: Strategy. Execution. Success
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End-to-end project setup and implementation
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Comprehensive legal assistance to ensure compliance and protect all stakeholders
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Seamless talent coordination and endorsement management
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By aligning a powerful brand with an authentic voice in sports and wellness, we created a campaign that truly resonated—driving engagement, loyalty, and long-term value.
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